Mixon Seed was the “good-ole-boy” style business.

Most every sale was the result of a direct relationship, with a sales strategy that revolved around a handshake and a smile.

With that in mind, the company saw value in having a great digital presence to compliment their sales strategy.

In the midst of corporate transition, Mixon Seed sought out a Greenville, SC-based web development agency, eventually enlisting Tekli to build their website.

We were able to quickly develop a simple, responsive website built on WordPress.

Given that a lot of their outside sales were on location or at trade shows, we wanted to ensure that their mobile experience was effective.

The last thing we wanted was for the client to deliver a great sales presentation only to have their prospect be unable to load product details on their mobile device.

To deliver a fast mobile experience, our team utilized a CDN, implemented lazy load, and minimized overall code base as much as possible. We wanted to ensure that when Mixon was talking to potential customers their digital experience would be a positive one.

The brand new website resulted in a great new platform to learn more about the client, meeting the internal team’s expectations. Tekli Digital Marketing used the project management system Airtable effectively, establishing a seamless workflow. The team provided excellent work in a timely manner.

Brantley Easterling, Mixon Seed Marketing Director

Call Tekli today for your digital needs (864) 479-8297.